From zero to 63% visibility in AI in five weeks. A case study of a lime manufacturer
A lime producer from the Łódź Voivodeship did not feature in any of the 18 enquiries for construction and fertiliser lime in June 2026. Five…
Brand visibility in AI: measurement, diagnosis, plan, action
Aelo is an AI-powered brand visibility platform. We measure whether models mention your brand, identify what’s blocking recommendations, draw up an action plan and prepare the materials needed to implement it. You decide which elements to include.
The Free account is free of charge and provides a full range of features for a single brand.
Measurements across four models
Claude
ChatGPT
Gemini
Perplexity
We measure the brand’s presence on X using a separate module.
Visibility in AI
Sample view
68%
+31 points
Your brand
Competition
142References
29Enquiries
4Models
What has changed?
The customer is no longer looking
It asks the AI model, „Who do you recommend?", gets three companies, and that’s it. Either you’re in that answer or you’re not part of the conversation.
We explain how this differs from SEO in SEO, GEO and AEO.
Ten results on Google
- 1
- 2
- 3
- 4
- 5
- 6
- 7
- 8
- 9
- 10
AI model’s response
„Consider three companies in this category:
01Brand A
02Brand B
03Brand C
Your brand is not included in this reply
Illustrative data. Actual results will depend on the category, competition and search terms.
Scale
Traffic is easing off, the queues are clearing
The rankings on Google are the same, but there are fewer clicks. Some customers received a reply and didn’t click anywhere.
8% versus 15%
This is the proportion of searches that result in a click on an organic result: with and without an AI summary.
If only one per cent of people click on the source you’ve cited, it’s no longer about the click. It becomes about whether your name is even mentioned at all.
We work it out ourselves, too, using Polish categories: what the AI recommends, who is the AI quoting?.
Why Aelo?
What visibility monitoring alone cannot provide.
You’ll never guess
Your brand name isn’t included in the prompt. We ask the questions just as your customer would.
You know why, not just how much
We distinguish between two things: whether the model is familiar with your brand and whether they recommend it.
You don’t end on the chart
Reports, tasks and ready-made materials, all in one place.
You have the final say
We do not have access to your website’s control panel and we do not publish anything without your consent.
„But how come – we’re doing the same thing, yet he’s visible and I’m not?"
A customer’s reaction to the first scan, July 2026
Evidence
Not a single mention, five weeks
A lime producer from the Łódź region. The same set of 18 questions, three measurements: 24 June, 27 July and 10 September 2026.
Queries containing the term
0 out of 1818 out of 18
Citation index
6%94%
Brand recognition
0 out of 44 out of 4
Mentions and citations are increasing with each successive survey. Four out of four respondents are now familiar with the brand, yet none of them would recommend it. These are two different things, which is why we measure them separately.
Work on its own website took the brand to the point where it was on the verge of being recommended, and that’s where it stopped.
We also need references from outside the domain. See exactly what we’ve done.
What we haven’t done
Lack of independent opinions
No editorial citations
No rankings in this category
How it works
A single closed circuit
The measurement itself does not alter the result. Aelo takes you from diagnosis, through the content, and back to the measurement.
01
Visibility in AI
It measures whether models mention your brand, in what position and alongside whom. A full scan is carried out once a month, using the same set of questions.
04
Studio
He prepares content and graphics relating to the vulnerabilities identified.
05
Brand awareness
They keep track of the brand guidelines to ensure that each new piece of content is consistent with the previous one.
You receive a list of tasks prioritised by impact, along with ready-made content for the vulnerabilities identified. Nothing is published on your website without your approval.
What you get
It’s not just the diagnosis. Aelo doesn’t stop at a chart: you receive a report with a plan, a list of tasks with explanations, opportunities to secure mentions outside your own domain, and ready-to-use text and graphics. You read through it, make any changes you wish, and put it into action.
Visibility in AI
Scope
30 days3 months12 months
Visibility
41%↑ 8 pointscompared with the previous scan
41%33%
Queries containing the term: 12 out of 24
See details ↗
Visibility according to the model
We measure the brand’s presence on X using a separate module, in addition to the scan across the four models.
See details ↗
Competition
Your share: 12%, change since the previous scan: +3 points.
See details ↗
References
6%The replies mention your domain
6%4%
Domains cited in your category: 10
See details ↗
Barriers
The models have no way of verifying who you are: there are no independent opinions or editorial citations.
Barriers identified: 3
See details ↗
GEO and AEO audit
95A↑ 3 points
9588
The weakest category: Depth of content, 80
See details ↗
Full scan
12days until the full scan is complete
The next full scan in 12 days
A full scan once a month, as the models need time to notice any changes. Why →
See the scanDownload the report
A full scan once a month and an audit are included in the subscription.
Check a single phrase
Visibility Report
Where do you stand in the models’ responses, and what does this mean? To be sent to the client or the board.
Tasks
What to do, and why that in particular. Each with the number from which it follows.
Tasks outside the website
Places outside your domain where it’s worth appearing, with priorities and links.
Content and graphics
A finished article and graphics that match your website’s style. You publish it.
Who is it for?
One dashboard, the same workflow, no matter how many brands you manage.
Price List
A brand is a single company with its own set of monitored search queries. You choose a plan based on the range of features and the number of these search queries. Each plan includes one brand; you can purchase additional ones with the Pro and Custom plans.
Free0 złnet per month.250 AeloCoins at a time per brand, without a cardBrands1, without having to buy anything extraMonitored queries3AeloCoins250 at a timeUsers1Visibility ReportdemonstrationImplementation tasks3 visibleStudiocontent from 3 tasksAdvisersConsultantBrand awarenessyesCreate an account
Starter399 zł319 złnet per month.net per month.one brand, with no option to buy additional itemsAll from FreeMonitored queries6AeloCoins500 per month.Top-up99 zł for 500 ACUsers1Visibility ReportfullImplementation tasksallTasks outside the websiteTask 1Studiocontent and graphicsAdvisersConsultant, AnalystCreate an account
RecommendedPro999 zł799 złnet per month.net per month.+ 499 zł net for each additional brand+ 399 zł (net) for each additional brandEverything from StarterMonitored queries12AeloCoins500 per month.Users2Advisersall four of themTasks outside the websiteallStudio+ advertsMy own tasks and notesyesCreate an account
Customfrom 1,999 złfrom 1,599 złnet per month.net per month.+ 749 zł net for each additional brand+ 599 zł net for each additional brandEverything from ProMonitored queries24AeloCoins500 per month.Usersin the valuationStudio+ videoView the response by modelyesManual scans outside the term of officeyesAPIs and white-labellingyesLet’s have a chat
Net prices. The annual settlement is 20% cheaper.Monthly amounts on an annual basis, payable in advance for 12 months. To start with, you get 250 AeloCoins, without a card. That’s enough to get started Visibility in AI and test the modules. Once you’ve used them, you’ll switch to a paid plan.
Who is behind this?
Two perspectives
Aelo is the result of a merger between a branding agency and a software house.
Karolina Wcisło
CEO / CDO · Click Made, a branding studio
I’ve been designing brands and websites for over a decade, so I know what clients pick up on from the very first sentence. At Aelo, I’m responsible for what you see: the product structure, the content and deciding which figures are worth highlighting.
Patryk Pietrzyk
CTO · Blue Code, software development company
I am building the Aelo architecture and integrations with four models so that the same set of questions yields comparable results month on month. The cost per scan is also a factor here.
FAQ
Frequently Asked Questions
A brief overview of GEO, AEO and how Aelo measures visibility.
Can I try out Aelo without paying?
Yes. The Free account is free of charge and does not require a card. To start with, you receive 250 AeloCoins, which are enough to activate Visibility in AI and test the modules. Nothing is published without your approval.
What is GEO?
GEO is about optimising your brand’s presence in AI model responses. Rather than competing for position in search results, you ensure that the models recognise your brand and recommend it. What is GEO? →
How does GEO differ from SEO?
SEO optimises a website for search engines and its ranking in search results, whilst GEO focuses on signals that AI models can interpret. The result of GEO is the brand’s presence in the generated responses, not its ranking in the results. SEO, GEO and AEO →
How do you measure brand visibility in AI?
We run a neutral scan across four models at the same time. We structure the set of questions without mentioning your brand name, just as a real user would ask, so the result shows whether the model recommends you of its own accord. Methodology →
Which AI models are you testing?
We measure visibility across four models: ChatGPT, Claude, Gemini and Perplexity. We measure a brand’s presence on X using a separate module.
Does Aelo publish content on my website?
No. Aelo prepares the article, graphics and description, whilst you or your agency handle the publication. The tool does not have access to your content management system.
How much does it cost?
Four plans: Free, Starter for 399 zł net per month, Pro for 999 zł and Custom from 1,999 zł. Annual billing is 20% cheaper. The Free plan gives you 250 AeloCoins as a one-off bonus. View the price list →
Is Aelo suitable for a small business?
Yes, even a one-person business can check whether the AI recommends it and receive a simple action plan. You approve each suggestion before it is published. For small businesses →
From the blog
Practical articles on branding, content, advertising and visibility in AI.
Check whether the AI recommends you
Sign up for a Free account and run your first scan. You’ll receive 250 AeloCoins to get you started, no card required. That’s enough to activate Visibility in AI and test the modules. Once you’ve used them up, you’ll switch to a paid plan.
