Advisors: how to talk to AI advisors

Advisors are AI advisors who know your brand's data: scan results, identity, competitors and tasks. You can ask them where to start, how to complete a task from Tickets or how to plan a campaign so that AI chats recommend the brand more often.

Four advisors and their specialities

You choose an advisor in the left column, under Choose advisor:

• Aelo Advisor: a general GEO/AEO and marketing campaign advisor, aware of the brand's data. Good for getting started and for general questions.
• Aelo Analyst: a competitor analyst for AI answers. Helps you understand how rivals are positioned and where the citation gaps are.
• Aelo Planner: a planner of marketing campaigns for AI visibility: strategy, messaging and channels.
• Aelo Strategist: a content strategist for AI mentions. Suggests topics, formats and angles that earn citations.

How to start a conversation

1. Choose an advisor in the left column.
2. Click New conversation.
3. Type your question in the field at the bottom, for example about GEO, campaigns or brand strategy.
4. Click Send. The button shows the price of the question in AeloCoins.

All conversations stay on the Conversationslist, with a date. Click a conversation to return to it. After a longer break the advisor summarises the earlier part of the conversation, so you can continue without repeating the context.

Remember this conversation

Below the list of advisors there is the Remember this conversationoption. When it is on, Aelo will use the conversation as context in future questions about this brand. Remembered conversations go to Synapsis as Advisors memory.

Discuss a task from Tickets

You can also ask an advisor about a specific task. In Tickets click Discuss on the task. The conversation starts from that task, and the advisor will suggest how to complete it and where to begin.

How to ask good questions

• Be specific: instead of “how to improve visibility”, ask “which three off-site actions will bring the most within a month”.
• Match the advisor to the topic: competitors to the Analyst, campaigns to the Planner, content to the Strategist.
• Complete the brand identity. The advisors use its data, so the fuller it is, the more accurate the answers.

Sample questions for each advisor

• Aelo Advisor: “Where should I start this month so that AI chats mention my brand more often?”
• Aelo Analyst: “Why do AI chats recommend my main competitor more often, and which sources do they use?”
• Aelo Planner: “Plan a campaign for the quarter: channels, messages and the order of actions.”
• Aelo Strategist: “Which three article topics have the best chance of earning citations in my category?”

How the advisor knows what is happening with the brand

The advisors use the knowledge collected in Synapsis: your website, Brand identity, scan results, citations, competitor analysis, the audit and implemented tasks. That is why the answer refers to your situation rather than being general advice.

If an answer seems off, check your Brand identityfirst. A missing description, competitors or target group is the most common reason for answers that are too general.

Conversations, documents and model answers

Below the conversation you will find the Documents section with the Create document button, and the Show model answersbutton. You can continue any conversation later from the Conversations list, and the advisor summarises long conversations after a break so the thread is not lost.

A good practice is one conversation per topic, for example one about a campaign and another about a specific task from Tickets. It is then easier to go back to what was agreed, and the advisor does not mix contexts.

FAQ

Didn't find the answer to your question? Visit Aelo Help or write to kontakt@aeloapp.io.