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Module

Visibility: what AI models say about your brand

Visibility is an Aelo measurement module. It asks the models questions from your category, collects complete answers and shows whether your brand is mentioned in them, in what position, alongside whom, and which sources the model used. You receive the results separately for each of the four models and as a summary.
View of the Visibility module. Sample data.
Views

What can you see in the module?

Each view answers a different question. Together, they form a picture that cannot be summed up in a single figure.
VisibilityIs the brand in decline, and which models are affected?The proportion of queries in which the model mentions a brand, along with changes over time and a breakdown by ChatGPT, Claude, Gemini and Perplexity. The differences between the models can be enormous.
CompetitionWho takes the fall for you?Your brand’s share of responses compared with the specified competitors, based on the same set of queries and using the same models.
ReferencesDo the models reference your domain?Sources cited in the responses, grouped by query and model, and citation index.
BarriersWhy isn’t the model recommending you?Missing credibility indicators: independent reviews, editorial citations, inclusion in category rankings.
GEO and AEO auditIs your website suitable for citation?An assessment of content and structure in terms of what the models are able to extract and cite as a source.
Full scanWhat has changed over the past month?The dates of the last and next scans, and a report comparing the two measurements.
We explain how each of these numbers is formed in methodology.
Measurement result

The report setting out the tasks

Visibility doesn’t end with the chart. Once a month, following a full scan, a report is generated comparing the two measurements, broken down by model, and including a list of barriers.
Barriers give rise to implementation tasks, each with a number derived from the barrier. They are sent to the module Tasks, and the materials needed to make them are prepared by Studio. Nothing is published online without your approval.
Visibility Report scan 12 August compared with 12 July
41% +8 points
ChatGPT62%
Claude34%
Gemini18%
Perplexity0%
Tasks arising from the report
  1. 01Find independent reviews in the category
  2. 02Add the information to the subpage that the model can quote
  3. 03Correct the company description in external sources

Sample data.

Scope

Visibility in four planes

Each plan includes one brand, and each additional brand is subject to an extra charge. The Free plan displays a summary report, without the full report for your brand.
Scope of the Visibility module in Aelo plans
VisibilityFreeStarterProCustom
Visibility Reportdemo version, without the full brand reportfullfullfull
Monitored brand-related search queries361224
Scan on four modelsnoyesyesyes
Module Xnoyesyesyes
Brands included in the subscription price1111
Each subsequent brandcannot be purchased separatelycannot be purchased separately499 zł net749 zł net
A complete list of all modules can be found in comparison of plans.
FAQ

Questions about Visibility

The questions that come up most often during the initial discussion about the measurement.
What is the Visibility module in Aelo?

Visibility is a measurement module. It asks models questions from your category, collects the answers and shows whether the brand is mentioned in them, in what position, alongside whom, and which sources the model used. We describe the method in methodology.

Do you tell the model the name of my brand?

Not when measuring spontaneous awareness. The questions relate to categories, and the brand name must come up of its own accord. The name is mentioned deliberately only in a comparative context, which is reported separately.

Which models does the scan cover?

ChatGPT, Claude, Gemini and Perplexity. We measure a brand’s presence on X using a separate module.

How often do I receive the report?

Once a month, after a full scan. There’s no point in doing it more often, as changes take time before the models pick them up. We discuss this in the article Why aren’t the changes visible straight away?.

What is the difference between a reference and a quotation?

A mention is when a brand is named in the body of a reply. A citation is when your domain is cited as a source. A brand is sometimes mentioned but never cited. We collect these terms in dictionary.

What happens to the results after the scan?

The barriers identified in the report are used to create implementation tasks in the module Tasks, and the materials needed to make them are prepared by Studio. You’re the one writing the post.

Is ‘Visibility’ included in the Free plan?

Yes. The measurements are working; you can see the results and the sample report. The full, branded report is included from the Starter package onwards. The full report and scan across four models are included from the Starter package onwards. The scope is in price list.

Can I monitor several brands?

Yes, on the Pro or Custom plan. Each plan includes one brand included in the price, and you can purchase additional ones for 499 zł net on the Pro plan and 749 zł net on the Custom plan. On the Free and Starter plans, the limit of one brand is fixed. This solution is for agencies.

Find out what models have to say about your brand

You start with 250 AeloCoins, without a card. That’s enough to start a measurement and test the modules. Once you’ve used them up, you switch to a paid plan. Measurements work straight away, and a full report on your brand is included from the Starter plan onwards. Views and scans are available, whilst the brand report is included in higher-tier plans.
Other modules: Tasks, Advisers, Studio, Brand awareness.

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