Citation
Citation versus mention
„Brands A, B and C, amongst others, operate in this category.”
The model mentions the name. She doesn’t say how she knows it.
„According to the guide on the marka-a.pl website, there are three things to bear in mind when making a choice…”
The model identifies the source. This source builds trust and generates traffic.
Where can you see this in Aelo?
Questions about citations
What is the difference between a citation and a reference?
A mention is when a brand name is mentioned in a reply. A citation is when a model refers to a specific source, such as your domain. A brand may be mentioned but never cited.
How can you increase the number of citations?
When writing content from which a ready-made answer can be extracted: be specific rather than vague; provide the answer in the first paragraph; include facts and conditions. We’ll go into this in more detail in the article What is an AEO?.
Does a citation mean traffic to the website?
Sometimes this is the case, as some models provide a link to the source. Not always, however, as the user may simply settle for the answer. That is why we measure citations separately from traffic.
Where can you see citations in Aelo?
In the 'Citations' tile in the module Visibility, along with a list of domains cited in your category. We describe the method of calculation in methodology.
