{"id":915,"date":"2026-10-05T10:35:06","date_gmt":"2026-10-05T08:35:06","guid":{"rendered":"https:\/\/aeloapp.io\/?page_id=915"},"modified":"2026-10-05T10:36:30","modified_gmt":"2026-10-05T08:36:30","slug":"key-phrases","status":"publish","type":"page","link":"https:\/\/aeloapp.io\/en\/wiedza\/slownik\/frazy-kluczowe\/","title":{"rendered":"Key phrases"},"content":{"rendered":"<main id='bde-main'><section class=\"bde-section-915-100 bde-section ae-hs-head\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-text-915-101 bde-text\" data-entrance=\"slideUp\">\n<nav class=\"bc\" aria-label=\"Crumbs\"><ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><a itemprop=\"item\" href=\"https:\/\/aeloapp.io\/en\/\"><span itemprop=\"name\">Home<\/span><\/a><meta itemprop=\"position\" content=\"1\"><i aria-hidden=\"true\">\/<\/i><\/li><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><a itemprop=\"item\" href=\"https:\/\/aeloapp.io\/en\/knowledge\/\"><span itemprop=\"name\">Knowledge<\/span><\/a><meta itemprop=\"position\" content=\"2\"><i aria-hidden=\"true\">\/<\/i><\/li><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><a itemprop=\"item\" href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/\"><span itemprop=\"name\">Glossary<\/span><\/a><meta itemprop=\"position\" content=\"3\"><i aria-hidden=\"true\">\/<\/i><\/li><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\" aria-current=\"page\">Key phrases<\/span><meta itemprop=\"position\" content=\"4\"><\/li><\/ol><\/nav>\n<\/div><div class=\"bde-div-915-102 bde-div\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-915-103 bde-text\" data-entrance=\"slideUp\">\nGlossary of terms\n<\/div><h1 class=\"bde-heading-915-104 bde-heading\" data-entrance=\"slideUp\">\nKey phrases\n<\/h1><div class=\"bde-text-915-105 bde-text\" data-entrance=\"slideUp\">\nVisibility in AI\n<\/div><div class=\"bde-text-915-106 bde-text\" data-entrance=\"slideUp\">\n<span itemprop=\"description\">Key phrases are terms from your category that Aelo uses to check whether AI models mention your brand. Based on these, the system automatically generates the questions it asks the models.<\/span>\n<\/div><div class=\"bde-text-915-107 bde-text\" data-entrance=\"slideUp\">\nLast updated: 5 October 2026\n<\/div>\n<\/div><\/div>\n<\/section><section class=\"bde-section-915-108 bde-section ae-hs-what\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-915-109 bde-div\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-915-110 bde-text\" data-entrance=\"slideUp\">\nWhat does that mean?\n<\/div><h2 class=\"bde-heading-915-111 bde-heading\" data-entrance=\"slideUp\">\nFrom a phrase to a question in the model\n<\/h2><div class=\"bde-text-915-112 bde-text\" data-entrance=\"slideUp\">\nYou enter the phrase exactly as a customer would describe what they\u2019re looking for, for example, \u201eaccountancy firm for a sole trader\u201d. Aelo converts each phrase into questions for ChatGPT, Claude, Gemini and Perplexity, and checks which brands appear in the responses.\n<\/div><div class=\"bde-text-915-113 bde-text\" data-entrance=\"slideUp\">\nThe questions do not include your brand name, so the result shows whether the model mentions you of its own accord. That\u2019s how it works <a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/neutral-scan\/\">neutral scan<\/a>. The set of questions remains the same between measurements (<a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/frozen-query-set\/\">frozen query set<\/a>), so that the results from subsequent months can be compared.\n<\/div><div class=\"bde-text-915-114 bde-text\" data-entrance=\"slideUp\">\nThe number of phrases depends on the plan and is counted for each one <a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/brand\/\">brand<\/a> separately: 3 in Free, 6 in Starter, 12 in Pro and from 24 in Custom. Details in <a href=\"https:\/\/aeloapp.io\/en\/price-list\/\">price list<\/a>.\n<\/div>\n<\/div><\/div>\n<\/section><section id=\"faq\" class=\"bde-section-915-115 bde-section ae-faq\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-915-116 bde-div\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-915-117 bde-text\" data-entrance=\"slideUp\">\nFAQ\n<\/div><h2 class=\"bde-heading-915-118 bde-heading\" data-entrance=\"slideUp\">\nQuestions about this concept\n<\/h2><div class=\"bde-text-915-119 bde-text\" data-entrance=\"slideUp\">\nThe questions that come up most often in connection with this concept.\n<\/div>\n<\/div><div class=\"bde-text-915-120 bde-text\" data-entrance=\"slideUp\">\n<details class=\"fq\"><summary><span class=\"q\">How does a phrase differ from a query?<\/span><span class=\"s\" aria-hidden=\"true\"><\/span><\/summary><div class=\"a\"><p>A phrase is a term that you enter. A query is a question that the system generates from the phrase and poses to the model.<\/p><\/div><\/details><details class=\"fq\"><summary><span class=\"q\">Can a phrase contain a brand name?<\/span><span class=\"s\" aria-hidden=\"true\"><\/span><\/summary><div class=\"a\"><p>Yes, but we measure such phrases separately. They show whether the model recognises the brand, not whether they recommend it within a category. The difference is described in the entry <a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/assessment-and-recommendation\/\">assessment and recommendation<\/a>.<\/p><\/div><\/details><details class=\"fq\"><summary><span class=\"q\">How many phrases can I monitor?<\/span><span class=\"s\" aria-hidden=\"true\"><\/span><\/summary><div class=\"a\"><p>3 in the Free plan, 6 in the Starter plan, 12 in the Pro plan and from 24 in the Custom plan. The limit applies to a single brand.<\/p><\/div><\/details>\n<\/div><\/div>\n<\/section><section class=\"bde-section-915-121 bde-section ae-hs-related\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-915-122 bde-div\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-915-123 bde-text\" data-entrance=\"slideUp\">\nRelated\n<\/div><h2 class=\"bde-heading-915-124 bde-heading\" data-entrance=\"slideUp\">\nSee also\n<\/h2>\n<\/div><div class=\"bde-columns-915-125 bde-columns\" data-entrance=\"slideUp\"><div class=\"bde-column-915-126 bde-column\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-915-127 bde-text\" data-entrance=\"slideUp\">\n<a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/frozen-query-set\/\"><span class=\"n\">Frozen query set<\/span><span class=\"d\">A standardised list of questions that allows measurements to be compared.<\/span><span class=\"g\">See <i>\u2192<\/i><\/span><\/a>\n<\/div>\n<\/div><div class=\"bde-column-915-128 bde-column\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-915-129 bde-text\" data-entrance=\"slideUp\">\n<a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/neutral-scan\/\"><span class=\"n\">Neutral scan<\/span><span class=\"d\">Measurement without mentioning the brand name.<\/span><span class=\"g\">See <i>\u2192<\/i><\/span><\/a>\n<\/div>\n<\/div><div class=\"bde-column-915-130 bde-column\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<div class=\"bde-text-915-131 bde-text\" data-entrance=\"slideUp\">\n<a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/search-intent\/\"><span class=\"n\">Search intent<\/span><span class=\"d\">The purpose for which the listener asks the question.<\/span><span class=\"g\">See <i>\u2192<\/i><\/span><\/a>\n<\/div>\n<\/div><\/div><div class=\"bde-button-915-132 bde-button\" data-entrance=\"slideUp\">\n        \n    \n    \n    \n                            \n            \n                    \n            \n            \n\n    \n    \n    \n    \n                            \n    <a class=\"breakdance-link button-atom button-atom--text bde-button__button\" href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/\" target=\"_self\" data-type=\"url\"  rel=\"follow\" >\n\n    \n        <span class=\"button-atom__text\">Back to the glossary \u2192<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div><\/div>\n<\/section><section class=\"bde-section-915-133 bde-section ae-cta\">\n  \n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-915-134 bde-div\" data-entrance=\"slideUp\">\n  \n  \n\t\n\n\n\n<h2 class=\"bde-heading-915-135 bde-heading\" data-entrance=\"slideUp\">\nFind out which search terms people use when mentioning your brand\n<\/h2><div class=\"bde-text-915-136 bde-text\" data-entrance=\"slideUp\">\nTo start with, you get 250 AeloCoins, without a card. That\u2019s enough to start tracking and test the modules. Once you\u2019ve used them up, you\u2019ll switch to a paid plan. With the Free plan, you can monitor 3 phrases.\n<\/div><div class=\"bde-button-915-137 bde-button\" data-entrance=\"slideUp\">\n        \n    \n    \n    \n                            \n            \n                    \n            \n            \n\n    \n    \n    \n    \n                            \n    <a class=\"breakdance-link button-atom button-atom--secondary bde-button__button\" href=\"https:\/\/panel.aeloapp.io\/register\/\" target=\"_self\" data-type=\"url\"  rel=\"follow\" >\n\n    \n        <span class=\"button-atom__text\">Sign up<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div><div class=\"bde-text-915-138 bde-text\" data-entrance=\"slideUp\">\nRelated: <a href=\"https:\/\/aeloapp.io\/en\/knowledge\/dictionary\/\">glossary of terms<\/a>, <a href=\"https:\/\/aeloapp.io\/en\/knowledge\/methodology\/\">methodology<\/a>, <a href=\"https:\/\/aeloapp.io\/en\/visibility-in-ai\/\">Visibility in AI<\/a>.\n<\/div>\n<\/div><\/div>\n<\/section><\/main>","protected":false},"excerpt":{"rendered":"<p>Strona g\u0142\u00f3wna\/Wiedza\/S\u0142ownik\/Frazy kluczowe S\u0142ownik poj\u0119\u0107 Frazy kluczowe Widoczno\u015b\u0107 w AI Frazy kluczowe to has\u0142a z Twojej kategorii, na kt\u00f3rych Aelo sprawdza, czy modele AI wymieniaj\u0105 Twoj\u0105 mark\u0119. Na ich podstawie system sam uk\u0142ada pytania, kt\u00f3re zadaje modelom. Ostatnia aktualizacja: 5 pa\u017adziernika 2026 Co to znaczy Od frazy do pytania w modelu Fraz\u0119 wpisujesz tak, jak [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":171,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"class_list":["post-915","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Frazy kluczowe w AI: od frazy do pytania w modelu | Aelo<\/title>\n<meta name=\"description\" content=\"Frazy kluczowe w AI to has\u0142a z Twojej kategorii, na kt\u00f3rych sprawdzamy, czy modele wymieniaj\u0105 mark\u0119. 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